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A SURGE IN POPULARITY

For just $25, local college kids can attend Sabres' home games

Monday, 02.18.2013 / 10:48 AM / Features
By Madison Brown  - Digital Media Intern
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A SURGE IN POPULARITY
One of the main priorities of the Buffalo Sabres is to reach out to as many fans in as many different demographics as possible. A core group of fans from this area includes local students who support the Sabres as much as any other fan. One of the ways the Sabres are trying to show appreciation for them is through the \u201CStudent Surge\u201D promotion, presented by Canisius College. The program offers local students the opportunity to buy home game tickets for just $25.

Buffalo breeds all kinds of Sabres fans. Whether you were born here or moved to the area, it’s difficult not to root for the blue and gold. From die-hard fans since the formation of the franchise, to children attending their first Sabres game, and everyone in-between, the organization wants to make sure it’s reaching all of them.

One of the main priorities of the Buffalo Sabres is to reach out to as many fans in as many different demographics as possible. A core group of fans from this area includes local students who support the Sabres as much as any other fan. One of the ways the Sabres are trying to show appreciation for them is through the “Student Surge” promotion, presented by Canisius College. The program offers local students the opportunity to buy home game tickets for just $25.

“One of our goals is to foster as many fans as we can, and to build fans through each generation,” says Brent Rossi, Buffalo Sabres Vice President of Brand Strategy and Marketing. “With the expense of college and what students have to pay day in and day out, we recognize that. We want everyone to be able to consume the Sabres product.”

With so much interest in the “Student Surge” ticket program last season, the Sabres decided to bring it back for the second straight year, and are getting even better results. “Student Surge” tickets are selling out before game-day for the majority of home games and have been in high demand so far this season.

New this season is the Canisius College sponsorship of the program. One hundred tickets are reserved for each home game for Canisius students, and as many as 100 more tickets are then available for other local students to purchase, depending on demand for that game. The $25 tickets are located in the 300 Level II sections of First Niagara Center.

Allowing students to buy cheaper tickets adds to the already high-power intensity in First Niagara Center during home games and helps to increase the number of fans able to attend games.

“The amount of energy that this crowd brings to each game is amazing,” explains Rossi. “Anything we can do to increase the fan experience is a great opportunity.”

With so much popularity from “Student Surge” during the past two seasons, the Buffalo Sabres will look to continue the program for years to come and try to find new ways to recognize the support of fans from every generation.

SCHEDULE

HOME
AWAY
PROMOTIONAL

STANDINGS

EASTERN CONFERENCE
  TEAM GP W L OT GF GA PTS
1 p - BOS 82 54 19 9 261 177 117
2 y - PIT 82 51 24 7 249 207 109
3 x - TBL 82 46 27 9 240 215 101
4 x - MTL 82 46 28 8 215 204 100
5 x - NYR 82 45 31 6 218 193 96
6 x - PHI 82 42 30 10 236 235 94
7 x - CBJ 82 43 32 7 231 216 93
8 x - DET 82 39 28 15 222 230 93
9 WSH 82 38 30 14 235 240 90
10 NJD 82 35 29 18 197 208 88
11 OTT 82 37 31 14 236 265 88
12 TOR 82 38 36 8 231 256 84
13 CAR 82 36 35 11 207 230 83
14 NYI 82 34 37 11 225 267 79
15 FLA 82 29 45 8 196 268 66
16 BUF 82 21 51 10 157 248 52

STATS

2013-2014 REGULAR SEASON
SKATERS: GP G A +/- Pts
C. Hodgson 72 20 24 -26 44
T. Ennis 80 21 22 -25 43
D. Stafford 70 16 18 -19 34
C. Ehrhoff 79 6 27 -27 33
C. Stewart 63 15 11 0 26
C. Conacher 79 7 19 1 26
T. Myers 62 9 13 -26 22
Z. Girgensons 70 8 14 -6 22
M. Foligno 74 7 12 -17 19
J. McBain 69 6 11 -13 17
 
GOALIES: W L OT Sv% GAA
M. Neuvirth 4 8 2 .921 2.78
J. Enroth 4 17 5 .911 2.82